THE LAUNCH OF A COMPANY - GRANNYWORLD, INC.

12,000+ Consumer Calls Received over 10 Weeks Attributed to CHC's PR Campaign

The folks at Grannyworld turned to Caugherty Hahn Communications, Inc. to launch their new company - a collection of high-quality ethnic grandmother dolls.

Grannyworld credited CHC's public relations campaign for the successful launch.

In less than three months, more than 12,000 consumer calls were received, due to the comprehensive media relations campaign crafted by Caugherty Hahn Communications, Inc.

Among the impressive list of story placements was a nationally- and internationally-aired feature by Cable News Network. CNN also distributed the piece to 400 local stations across the country.

Testimony to the power of local media, a short story with photo in the Boston Globe resulted in more than 600 calls - many of which were orders for the high-quality dolls.

To discuss how Caugherty Hahn Communications, Inc. can put the power of Public Relations to work for your company, you can reach us at 201-251-7778, or send an email to lisa.hahn@chcomm.com.

People | Clients | Testimonials | Contact Us! | Home